Synonymous to information graphics design, when most people think “design,” they think about colors, images, and other visual specifications. These are important, but few of us have an artist’s eye, so creating a visually gorgeous web site is asking a bit much. Fortunately, your site doesn’t have to be stunning looking to qualify as well designed. You just need to avoid the most egregious graphical faults, such as ugly backgrounds that make text hard to read, colors that clash with each other, and excessive use of fonts. Similarly to the simple infographic designs that an infographic company does to their clients. When they needed it most.
Good site design really begins and ends with the design of the content itself. Nobody will give a hoot or concern in about any other aspect of your site if they don’t find your content compelling or useful.